Creator Kinfolk

by Tami Oladipo

One in-depth piece of advice and one AI prompt to level up content. For the busy professional. Every Thursday, 12pm ET.

How Creator Kinfolk came to be (it's probably not what you might assume)

Creator Kinfolk Welcome to 300 new readers! Creator Kinfolk now has 933 readers. I've had a crazy busy couple of weeks. I took a week off work (which is why there was no newsletter last week) to celebrate with a close childhood friend as she got married. I'm also supporting my brother through his Masters' degree in Ireland and I've been running around, putting together documents to make the first payment. So yeah, I've been busy. With this in mind, today's newsletter takes a bit of a lazy...

8 months ago • 4 min read

3 steps to grow your personal brand on LinkedIn (as told by my journey to 11k+ followers)

Creator Kinfolk Welcome to 208 new readers this week! Creator Kinfolk now has 756 readers. How does a girl from Lagos, Nigeria get a job at a top remote company and 11k+ LinkedIn followers? Picture this. It's January 2020 and you have plans to live. You have prospects, offers, and a vision for the next 12 months. Then COVID-19 hits. You lose your job. You have to move back in with your parents. And no one's hiring. In today's newsletter, I'm getting a little vulnerable. We'll cover: 📨 Three...

9 months ago • 5 min read

Beat the cringe; grow your personal brand

Creator Kinfolk Welcome to 297 new readers this week! Creator Kinfolk now has 545 readers. Good writing is important to build your personal brand. Well, not GOOD writing – Good writing. But first, What's the reason we all probably have a "personal brand" within us, but can only point to a select few people who've really made it work for them? Consistency. Too many ideas. Not enough time. Writing is hard. Cringe. Poor results. Basically, it takes time and grit and determination and all these...

9 months ago • 4 min read

Can't imitate your way to personal brand growth

Creator Kinfolk 27 Jul 2023 Have you been Ariel'd? The symptoms are: giving your voice over to a sea witch (aka LinkedIn/Twitter Thread speak), not being able to show anyone your voice (and almost losing the love of your life and turning to sea foam – yikes). Or you know, reading your work and thinking "this sounds nothing like me" or not being able to pinpoint which of your content "shows off your personality." If this sounds like you, then today's Creator Kinfolk is for you. In today's...

9 months ago • 4 min read

Hint: it's not about how much time you spend on engagement

Creator Kin 27 Jul 2023 "Engagement" is as buzzword-y as it gets Today's deep dive, like many of my ideas, was inspired by a question from* LinkedIn (hi Anna). *I'm still taking questions btw, so follow me on LinkedIn to ask and contribute so I can answer yours! In today's newsletter, we'll cover: 📨 The Dispatch: Social media engagement? In this economy? Yeah, I know – here's how to make it a bit easier 🤖 Bot <> Brain: Get ChatGPT to do all the work of figuring out the right timing for you 👀...

9 months ago • 5 min read

Become a trend-seeking missile with these two (basically free) tools

Creator Kin 27 Jul 2023 👋 Hey there, Yes, yes, the look's changed again – I'm in my experimental phase. Hit reply to let me know what you think of this setup! Today's newsletter tackles something we often struggle with when creating content for our personal brand – what the heck do I say? There are many ways to answer this – I'm talking through one of them today. Also, how was your Barbieheimer weekend? I had a 6-hour Sunday at the cinema – divine. In today's newsletter, we'll cover: 📨 The...

10 months ago • 5 min read

The JTBD framework for crafting relevant content

Hey there, When creating for your personal brand, it's easy to get into a cycle of not knowing what to talk about (or how to frame what you say). Understanding your audience can help you get over that, and nothing has helped me get clarity on audiences better than the Jobs-to-be-Done framework that I learned about at Buffer. So in this edition of Creator Kinfolk, we'll be diving into this innovation framework through the lens of content creation for folks with simpler goals like us. 🧲 The...

10 months ago • 5 min read

Content repurposing, the Swiss Army Knife of engagement

Hey folks, I hate to be that person, but the Instagram <> Threads connection is a perfect example of the power of an engaged audience. Threads isn't even a week old, but it already has over 100 million users (🤯), thanks to a combination of Instagram's MASSIVE existing audience, the easy importation of user details from Instagram to Threads, and the right timing. There's a lesson there...but for another time. First, here's what we've got today: 🧲 The Auto-Magnet Dispatch: Creating infinitely...

10 months ago • 3 min read

3 mind traps keeping you from maximizing content for your personal brand (+ a reintroduction)

Hey there, and happy Thursday to all you wonderful people! It’s been a hot minute, hasn't it? I’ve been off the radar, thinking deeply about the direction of my ghostwriting. Long story short, I've switched lanes from the creator economy to the world of remote work consultants. It's new but familiar, and one thing's for sure: you'll be seeing me in your inbox a lot more. (Btw if that isn't cool with you, no worries! Just use this link to unsubscribe.) So, let's talk changes. Our chats are...

10 months ago • 3 min read

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